Create a multicultural gaming tool kit campaign that properties can use to have the same look. Increase brand awareness in a multi-cultural market by creating OOH, core ads and print ads to feature baccarat, we will feature the popular 5 Treasures and another fan favorite, Dragon Bonus.  For this campaign will primarily focus on regional and enterprise-wide multi-cultural demos involving specific messaging as well as enterprise-wide messaging that can be accessed by all properties.

I designed a feel/color palette (primarily red and gold - no dominant black or white) geared toward the Asian market, most specifically Vietnamese to begin. and Aspects of the Caesars Rewards brand should be featured to some extent.

consider featuring images and messaging regarding property hosts and develop the look and messaging for approval prior to building out the assorted sizes and formats.