M+E department is looking to create a new advertising campaign to debut in 2023. Current business challenge is for Caesars Meetings and Conventions ads to design a campaign for regional portfolios (LVM, NNV, ACM, CET) that is recognizable with Meeting Planners.

The goal of the campaign is to gain familiarity with time when they see our ads and build Brand recognizability. Client is looking for a unique style and look that creative should make a Meeting Planner stop “flipping” the pages when they see our ad and take the time to read it. For this project I use one image and keep the campaign simple and minimalist for an elegant looks and feel.